Search Engine Marketing

Search Engine Marketing, or SEM, is the blanket term for all online marketing programs and services dealing with search engine (and directory) placement and positioning.

GoiMarketing offers the following Search Engine Marketing services:

Search Engine Optimization

Search Engine Optimization, or SEO, is the process of altering the content and other aspects of a Client’s website to target specific traffic and types of visitors to that website. SEO is a very powerful program for growing site positioning and traffic and is the main staple for successful online marketing.

Learn more about SEO here

Search Engine Submission

Basically this is the process of submitting your site’s URL’s to various search engines based on the content of the site’s pages. The art of this process concerns how the site is submitted, how often it is resubmitted and by what guidelines the submission needs to be amended over time and company goal changes.

Learn more about SES here

Link Management Programs

Link Management Programs, or LM, consist of linking your website to other websites that are in a similar business, yet not competitive to you. Those sites in turn will provide links to your website. This process builds the inherent value of your website in the eyes of your users and the major search engines and increases your website’s ranking.

Learn more about LM here




Pay-per-Click Programs

Pay-per-Cick Programs, or PPC, is an online advertisement program. Typically Clients will advertise with two main entities: the Google website and all of its affiliates, and/or the Overture group which powers Yahoo, MSN, AOL, Alta Vista and many other search engines. These programs allow Go! iMarketing to add advertisements on these search engines based on specific keywords our Client decide upon.

Learn more about PPC here